May 31, 2006
One of the dominating themes to the Atomic Network is our absolute dedication to serving our users and their needs. This isn’t just a fluffy marketing pitch. We hold fast in our beliefs that under many conditions communities are often smarter than the smartest people within them. We follow some basic rules:
– The diversity of healthy communities brings in different information
– Independence keeps people from being swayed by a single opinion leader
– People’s errors balance each other out
– Including all opinions guarantees that the results are “smarter” than if a single expert had been in charge
It’s fairly radical thinking in this day of SEO optimation rules, CPMs, and broad customer satisfaction trends. You can read more about it in James Surowiecki’s book The Wisdom of Crowds.